This is a pretty basic step by step guide on building your business’s Facebook page.
It does include some cool facts on content such as;
News feed is where people spend their time on Facebook – in fact, 40% of their time.
Short: Posts between 100 and 250 characters get about 60% more likes, comments and shares
Visual: Photo albums, pictures, and videos get 180%, 120%, and 100% more engagement respectively